UAE-Tube Live; MENA Second in Content Consumption
In a recent story about the launch of the UAE-centric YouTube site, YouTube.co.ae, Google’s Managing Director of Middle East North Africa, Ari Kesisoglu, confirmed that, “Youtube users in MENA upload one hour of video per minute. There are 167 million video views a day in MENA, putting the region in the number two spot in the world , behind the US and ahead of Brazil.” This staggering rate of digital content consumption was reciprocated by Google, who activated the UAE version of the online video portal to further support local and regional content.
“A primary objective for us is to encourage local content from regional users, which we believe will be fuelled by this latest development.” Algeria, Egypt, Jordan, Morocco, Saudi Arabia, Tunisia and Yemen saw their own, local versions of the video site just last year.